Ghost Games / Electronic Arts

Need for Speed (2014)

Released in 2014, NFS is an exhilarating racing game developed by Ghost Games. It revitalized the franchise with a focus on immersive open-world gameplay, extensive car customization options, and high-speed adrenaline-fueled races set in a dynamic urban landscape. The game offered a thrilling narrative-driven experience, blending intense action with stunning visuals, marking a significant milestone in the acclaimed "Need for Speed" series.

As a Senior UI Designer for Need for Speed, I focused on creating an intuitive and visually engaging interface that complemented the game’s high-speed racing. I designed wireframes, mockups, and prototypes for menus, HUDs, in-race UI, and customization screens, while establishing a cohesive visual identity through typography, color schemes, and iconography. Collaborating closely with developers and artists, I ensured seamless integration of UI elements into the game engine, delivering a polished, immersive experience that enhanced gameplay.