EA Sports / Electronic Arts

Fifa 19

FIFA 19 introduced major updates to Ultimate Team, most notably the new Division Rivals mode, which offered skill-based matchmaking and performance rewards, replacing online seasons. The UI was redesigned for smoother navigation and cleaner visuals, with updated card designs that made the experience more intuitive and visually appealing.

As a UI Designer for FIFA 19 Ultimate Team, I focused on refining the interface to improve usability, engagement, and visual appeal. We streamlined navigation, redesigned menus, and updated card visuals for a cleaner, more intuitive experience. Dynamic UI elements enhanced LiveOps events, while customization options allowed players to tailor the interface to their preferences. Continuous testing and feedback ensured a polished, responsive, and player-focused experience.